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Glossary

Domain Rating

Domain Rating (DR) is a 0 to 100 score of how strong a website's backlink profile is, popularised by Ahrefs and calculated on a logarithmic scale. A higher Domain Rating means a stronger, more authoritative link profile.

Domain Rating, or DR, summarises the strength of a site's backlink profile in a single number from 0 to 100. It is driven by the quantity and quality of the referring domains linking to you, on a logarithmic scale, so the climb from DR 70 to 80 represents far more link strength than the climb from 20 to 30. Most new sites sit in single digits, and the first twenty points come much faster than the next twenty

DR is one of the most widely cited authority metrics, alongside Moz's Domain Authority, Semrush's Authority Score and Majestic's Trust Flow. Each vendor calculates its own version from its own crawl, so the numbers will not match across tools. That is expected rather than a bug, and it is why you should pick one metric, follow your own trend in it, and avoid comparing a score from one provider against a score from another

It is worth remembering DR is a third-party estimate, not an official Google ranking factor. Even so it is a useful proxy, because sites that earn links from many strong, relevant domains tend to have both higher DR and better rankings. Use it to screen potential link sources, benchmark against competitors, and confirm your own profile is growing

The reliable way to raise DR is to earn genuine links from reputable, relevant sites, including quality directories and editorial mentions, rather than chasing the score directly. You can check any website's Domain Rating free with our DR checker, which also shows how the score has moved over time.

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