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The Startup Launch Checklist is an interactive checklist covering what to do before, during, and after your launch.

How to Use It

  1. Work through the before you launch section — confirming analytics are installed, your landing page clearly explains what your product does in one line, and your product is live at a public URL.
  2. On launch day, follow the corresponding steps: submitting to your launch leaderboard or Product Hunt, posting on X/LinkedIn with a demo, and emailing your waitlist.
  3. Use the after launch guidance to ask early users for feedback and upvotes, and to save proof links for your own records or a report.
  4. Check off items as you complete them to track your progress through the full launch sequence.

When to Use It

  • Planning a product launch — whether on Product Hunt, our own Launch Leaderboard, or independently, this keeps you from missing an obvious step in the chaos of launch day.
  • Coordinating a team launch — a shared checklist keeps everyone aligned on what's done and what's still pending.
  • Post-launch follow-through — the after-launch steps (feedback collection, proof-link saving) are easy to forget once the initial excitement fades.

What It Doesn't Do

This is a general launch checklist, not a platform-specific playbook — for a deep-dive Product Hunt strategy specifically, see our Product Hunt alternatives and backlinks after Product Hunt guides.

Where to Go Next

The "build backlinks" step is exactly what BacklinkBot's done-for-you service handles — submitting your product to 100+ directories while you focus on the rest of your launch checklist.